LifeSearch has partnered with QuoteSearch to provide protection advice and guidance to its customers.
For almost 10 years, QuoteSearch has helped over two million customers find free and impartial quotes online for life insurance and income protection.
LifeSearch will now become its exclusive partner to support customers during their online and offline journey, bringing its specialist advice offering that spans the broker’s 25-year heritage.
LifeSearch will initially offer QuoteSearch’s customers advice and guidance along their protection journey when looking for life insurance, but both parties are developing product acquisition campaigns to grow the protection reach and audience.
Debbie Kennedy (pictured), chief executive at LifeSearch said: “With QuoteSearch this a true partnership; its needs-based approach to protection, superior technology and marketing capabilities, coupled with our specialist advice will result a seamless journey for customers to ensure protection conversations can take place whenever they are needed.
“Through this partnership we intend to deliver customers the best outcomes, while making inroads to fulfil our ambition to grow the protection market and reach new and underserved markets.”
James Copeland-Eccles, chief marketing officer at QuoteSearch, added: “Life insurance is an important decision for many people and families; however, many often struggle finding the right protection for their circumstances, and wallet.
“Our partnership with LifeSearch ensures we’re able to give our customers the choice of a full end-to-end digital journey as well as specialist offline advice and support.
“We’re thrilled with the new partnership and are confident it will help us support more customers who are seeking financial protection and security.”
