Protection technology system, Protection Guru, has announced its forthcoming integration with UnderwriteMe’s Protection Platform.
The partnership aims to enhance the adviser and consumer experience while meeting advisers’ new business obligations under Consumer Duty rules.
The integration will incorporate UnderwriteMe’s Protection Platform into Protection Guru’s Pro Quality, Price and Value research system. The services extend to life insurance, mortgage protection, income protection and critical illness.
Ian McKenna, founder of Protection Guru, said: “Our partnership with UnderwriteMe uniquely provides advisers with a solution that can meet two major protection new business obligations for Consumer Duty. The ability to include an assessment of value, based on quality and price and, in addition, present a client with a comparative personalised underwritten price at the time of advice.”
He further explained: “By bringing together our quality and price assessment, service, and UnderwriteMe’s new business processing capability jointly, we are delivering a solution that can enable advisers to carry out extensive analysis of quality and price to meet the new FCA obligation to address value in any recommendation and an unequalled ability for advisers to offer fully underwritten pricing in a matter of minutes.”
Mark Cracknell, commercial director from UnderwriteMe, concluded: “We are delighted to be launching the integrated proposition with Protection Guru Pro. This integration is the next step in making UnderwriteMe’s Protection Platform a unique experience for advisers and their customers.
“Our partnership is pivotal with Consumer Duty round the corner, ensuring advisers are compliant whilst removing barriers, making protection more accessible to them and their customers.”
Zoe Priselac, managing director of Way More Solutions Ltd, also remarked: “Protection Guru Pro is a powerful solution to enable advisers to provide a detailed assessment of quality, price and value in just a couple of minutes.
“By partnering with UnderwriteMe the combined system will enable advisers to take the most frustrating delays out of the life insurance new business process so clients can be given underwritten premiums with no prospect of nasty surprises and get cover into force the same day when needed. This will be absolutely game changing for those advisers who use it.”
