Mortgage Advice Bureau (MAB) has partnered with Effective Home to transform the landscape of homeowner energy efficiency.
As part of this partnership, customers will have access to retrofitting solutions that could lower energy bills and potentially increase property values over time.
This partnership was also formed to make sustainable living accessible to a wider audience.
Advisers will be able to engage in conversations about energy efficiency at any stage of the homebuying and remortgaging journey, expanding their ability to generate referrals, protection opportunities, and long-term customer retention.
MAB’s initiative, Resilient Homes, was formed to offer a way forward for customers seeking to make homes more energy efficient.
The partnership opens up opportunities for MAB’s advisers and business partners to deliver services that address the growing demand for sustainable living.
Through Resilient Homes, MAB advisers can introduce customers to Effective Home, which will conduct thorough assessments to evaluate the property’s potential for energy efficiency upgrades.
This service generates tailored recommendations that customers can implement directly through Effective Home.
Ben Thompson, deputy CEO, Mortgage Advice Bureau, said: “We’re thrilled to partner with Effective Energy Group to launch Resilient Homes.
“This collaboration marks a significant step forward in our commitment to sustainability.
“By addressing the substantial carbon footprint of UK housing, we’re not just keeping pace with global environmental goals, but leading the charge.”
Ben Williams, CCO, Effective Energy Group, said: “This partnership is catapulting MAB into an area that’s never been targeted before.
“It’s a milestone in making energy efficiency a viable option for all homeowners.
“Resilient Homes is market disruptive by giving a different dynamic, as well as options, to customers who want to make changes to the energy efficiency of their property.
“Our mission is to provide practical and affordable energy-saving solutions, and this collaboration enables us to reach more customers than ever before, driving down carbon emissions and energy costs.”
