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07/01/2025 Pic (C) HUW JOHN, CARDIFF [email protected] Cornerstone Finance Group, Cardiff Mandatory Byline - HUW JOHN, CARDIFF

Needham Financial launches with Cornerstone Network backing

Brothers Jonathan (pictured, left) and Andrew Needham (pictured, right) have launched a mortgage and advisory community within the Cornerstone Network.

The two have a combined five decades of financial services experience, launching the community for brokers and firms who want proactive support and opportunities to thrive.

The launch of Needham Financial Powered by Cornerstone Finance Group sees Jonathan become business development director, while Andrew as business development manager.

Jonathan has worked in financial services for almost 30 years, including for a building society and running financial teams within corporate estate agencies and a major mortgage network, while Andrew’s career has included a high street bank and mortgage network.

Needham Financial will support brokers with Cornerstone Network’s technology, as well as providing ongoing training and support to build sustainable value in their businesses.

The brothers were inspired to make the move by the sudden loss of their father, David last June.

Jonathan Needham said: “It makes you realise how fragile life is.

“I started questioning why I was doing what I was doing professionally. I recognised that all I’ve ever done throughout my whole career is build things – very successfully – for other people, but never anything of my own.

“Andrew had a similar thought process and we concluded that we needed to set something up ourselves.”

The brothers wanted to build something in memory of their father, and also to provide a legacy for future generations.

Jonathan said: “Financial services is a very serious business and we have to take our responsibility seriously.

“But I also tune into this whole concept of, ‘Why do we do what we do?’ and for us it’s all about family.”

He added that the partnership with Cardiff-headquartered Cornerstone Finance Group was driven by a synergy and shared values.

Jonathan said: “The relationships I’ve established over the years and the trust, loyalty and respect I’ve been able to build with brokers and firms has come from my belief that you need somebody at your side to provide you with the right level of support.

“That could be with lead generation, marketing, recruitment, business growth, developing multiple income streams or even working towards an exit.

“There’s a lot of talk within the industry from the regulators about treating customers fairly, but you rarely hear talk about treating brokers fairly. That’s something that Andrew and I really want to champion.

“Within half an hour of us talking to the Cornerstone leadership team it was apparent that there was a real synergy between us all.

“This partnership brings strength and stability and means that we are building Needham Financial on a solid foundation.

“That had to be priority one, not just for us but for the brokers.

“This is about creating something that has longevity and will stand the test of time.”

Andrew said: “It feels as if we are standing on the shoulders of giants.”

Haydn Thomas, CEO of Cornerstone Finance Group, said: “This is a great signing for Cornerstone.

“Jonathan and Andrew are highly experienced and hugely respected in the mortgage industry.

“The Cornerstone Network is still less than three years old, and already we’re at 185 advisors.

“Having Jonathan and Andrew as part of the group is going to help us grow at an accelerated rate and broaden our reach geographically.

“Our aim now is to bring more ambitious advisors on board whilst supporting all of our advisors to improve income and product penetration.

“Bringing Needham Financial into the Cornerstone family is a key part of our goal to establish ourselves as the most trusted network in the mortgage and protection advisory market.”

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