Jason Coleman

Protection Guru appoints Jason Coleman as training and research manager

Protection Guru, the specialist technical information and product research service for financial advisers, has announced the appointment of Jason Coleman as its new training and research manager.

Coleman, a highly respected figure in the protection industry, brings extensive experience from roles at Guardian, Phoenix, Capita Life & Pensions, Resolution plc, and Britannic Assurance. He will assume his new role on Tuesday, 7th January 2025.

Coleman’s appointment is part of Protection Guru’s initiative to expand its technical training and support capabilities.

He will lead efforts to significantly increase the organisation’s technical output and introduce new training initiatives.

These initiatives will help protection advisers meet their obligations under the FCA’s Consumer Duty requirements and will complement Protection Guru Pro, the system uniquely designed to provide comprehensive integrated analysis of quality and price across all protection products.

Ian McKenna, founder of Protection Guru, said: “2024 was a transitional year for Protection Guru, and I’m delighted to start the New Year bringing on board such a popular and respected industry specialist to help us with a mission to grow the protection market.”

Coleman commented on his appointment: “I’m hugely excited to be joining Protection Guru as training and research manager, an opportunity I’ve coveted for a while.

“I’m delighted to have the chance to continue sharing my enthusiasm for all things protection and to help the adviser community add real value to their conversations with consumers, as part of a team with an outstanding reputation for the granular level of detail that advisers need to provide the best possible recommendations.

“This is more important than ever given the FCA’s Consumer Duty requirement that advisers consider value across all protection products.”

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