Reward Funding has appointed Adrian Stalley (pictured, centre) as its first head of partnerships to support its growth plans in the UK.
In this newly created position, Stalley will enhance the lender’s sales and marketing strategy by collaborating with regional directors and business development teams across six UK offices.
Stalley will also work to expand Reward’s network of introducers and commercial finance brokers, aligning the sales strategy with broader business growth targets.
He brings over 30 years of experience in senior roles across sectors, including telecoms, utilities, insurance, and property.
For the past six years, he focused on strategic partnerships and national business development in commercial finance.
Stalley said: “With Reward having recently unveiled its new brand identity and strategic direction, it feels like the perfect time to be part of its continued growth success across the UK.
“I feel we’re really at the forefront of the lending market and filling the void left by traditional funders, by helping ambitious entrepreneurs and businesses thrive across so many sectors.
“I’m looking forward to collaborating with the teams across our six offices, exploring new business development opportunities and channels, and as an ambassador of the business to further help expand our national network of introducers.”
Sharon Ellis (pictured, left), strategy and programme director at Reward, said: “The appointment of Adrian and the wealth of sector experience and strategic insight he brings to the business, really illustrates the scale of our growth ambitions across the UK moving forwards.
“I know our regional directors and business development teams are really excited and energised by his arrival and are looking forward to working with him to further bolster our market presence.”