Swansea Building Society has expanded their association with Glamorgan Cricket to become an official partner of the club for the forthcoming 2025 season.
Founded in 1888, Glamorgan Cricket Club is Wales’s only first-class county cricket team and has also been a reigning champion of the Metro Bank One Day Cup.
2025 is also the inaugural year of the Glamorgan Women team who will play matches throughout Wales – in Cardiff, Newport, Neath and Colwyn Bay.
As part of the partnership, the Main Pavilion Lounge at Sophia Gardens will be renamed Swansea Building Society Lounge.
Additionally, it will support the Swansea Building Society Cohesion Cup, an initiative designed to engage and inspire cricketers from diverse backgrounds.
Alun Williams, chief executive of Swansea Building Society, said: “We are delighted to announce our sponsorship of Glamorgan Cricket Club for the 2025 season.
“As two historic Welsh organisations with deep roots in the community, we share a commitment to excellence, growth, and supporting the people of Wales.
“By partnering with Glamorgan Cricket, we are not only backing an iconic club but also helping to foster the next generation of cricketing talent through initiatives like the Cohesion Cup.
“We look forward to an exciting season ahead.”
Ed Rice, head of commercial at Glamorgan Cricket, added: “The continued support of Swansea Building Society is fantastic news for the club.
“Glamorgan is the only first-class county in Wales, so we’re delighted to be working with another Welsh business who serves our communities and aligns perfectly with our values.
“Having initially started working together last year, we are delighted to welcome them into the Glamorgan Cricket family of Partners.
“I’m excited to see the impact this partnership can have for both parties.”