When The Bank Says No has been named as the first firm in the inaugural cohort of Habito Accelerator members, a programme designed to support and scale UK mortgage brokerages.
The firm was selected from a competitive pool of over 60 broker firms, following a rigorous evaluation process to identify the firms best placed to scale and eventually exit.
Habito said its chose When The Bank Says No due to its “rapid growth, bold vision, and unwavering commitment to helping underserved borrowers.”
As part of the Habito Accelerator, When The Bank Says No will receive tailored mentorship from Habito CEO Ying Tan and his senior leadership team, as well as access to Habito’s technology platform, operational infrastructure, and the potential to be part of the company’s mergers and acquisitions strategy.
Ying Tan (pictured), CEO of Habito, said: “We’re absolutely thrilled to welcome When The Bank Says No into our very first Accelerator cohort.
“They exemplify everything this programme was built for-entrepreneurial spirit, a strong mission, and a relentless drive to innovate.
“We can’t wait to support them as they continue to grow and help more customers get the mortgages they deserve.”
Emma Jones, founder and managing director of When The Bank Says No, added: “We are absolutely over the moon to be part of the first Habito Accelerator cohort.
“To be chosen from such a strong field is a huge honour and testament to the team’s hard work and vision.
“We’re on a mission to help people who’ve been told ‘no’ by the banks and with the backing/guidance of Habito, we’re ready to take that mission even further and faster.”
