The Flower Group has launched an all-in-one data analysis tool, Growth Centre, to help financial advice firms grow.
The dashboard brings together client, plan and business data in one place, with visual tools that show firm, regional and adviser-level performance, income and assets under management.
It lets firms break down their data by assets, client count, risk and client age.
Advisers can see how assets and clients flow through the business, measure conversion rates and track productivity.
Other features include an income overview, adviser income breakdown, detailed asset analysis, a tracker for platform migration and ways to monitor client reviews.
Growth Centre also helps firms segment clients and analyse value, making it easier to focus on high-value relationships.
Advisers can use the dashboard to respond to Financial Conduct Authority (FCA) data requests with a single page for client-based questions.
Alongside the dashboard, the Flower Group offers Growth Consultants.
Firms can work with one of four consultants for a bespoke business plan, up-to-date valuations and future growth assessments.
Growth Funding is also available to help firms with finance for acquisitions, sales or management buyouts.
The Growth Partners service connects advice firms to other businesses that can help with operational challenges.
Gordon Flower, founder of the Flower Group, said: “The biggest challenge small- to medium-sized advice firms face is that they dedicate so much time to client work that they have little capacity left to work on growing their business.
“The Flower Group recognises this problem, and we developed the Growth Centre as a solution. More than just a dashboard, the Growth Centre is a comprehensive interactive tool kit, providing a wraparound resource to help businesses grow, not just sell.
“The platform gives advisers a view of their business from a new perspective, as if looking at it through the lens of a CFO.”
Flower added: “With this data-driven view, they can see their growth prospects and build a more successful business.
“By combining valuable insights across the key areas of commercial, product, income and client, the Growth Centre allows advice business leaders to make better, faster decisions.
“It also enables them to meet increasingly intensive regulatory demands for data with ease.”
He said: “The early feedback we’ve had from advisers is that they are delighted to have such granular insights into their business and can now generate much more valuable reports with improved data standards.”
