Ultimate Finance has appointed Paul Hansen (pictured) as asset finance sales director, a new role created as part of its broker-first growth strategy.
Hansen brings over 30 years’ experience in asset finance sales, including more than 10 years in senior leadership roles at lenders and brokerages.
He will lead the asset finance sales strategy, aiming to drive new business and increase engagement with brokers across the UK.
Hansen said: “Ultimate Finance is committed to investing in people and driving significant, sustainable growth through strong, meaningful partnerships with our broker network.
“I’m delighted to join the senior leadership team, and my focus is on elevating the profile of Ultimate Finance to our existing broker network and forging new introducer relationships.
“The future holds tremendous promise and I’m excited for the growth journey that lies ahead.”
Andrew Ribbins, group head of sales at Ultimate Finance, said: “Paul’s decades of Asset Finance experience and broker insight make him a great fit for our values.
“His passion for developing talent comes at an exciting time as we scale our Asset Finance proposition with brokers.”
