The National Association of Commercial Finance Brokers (NACFB) has announced the appointment of Charlotte Loomes (pictured) as its new operations director.
As operations director, Loomes will work closely with CEO Jim Higginbotham, the board, and the wider team to enhance operational delivery, strengthen member services, and lead the association’s technology transformation.
Her remit will also include advancing the NACFB’s internal systems and digital infrastructure to better serve a growing and increasingly engaged membership base.
Loomes joins the NACFB with extensive industry experience, having held senior operational roles at NACFB patron Arkle Finance and member firm Tower Leasing.
Her broader career spans customer-facing positions across Weatherbys Private Bank and Yorkshire/Clydesdale Bank.
Her appointment comes as the NACFB is on course to surpass 1,400 member broker firms by the end of 2025 and is set to welcome its 180th patron lender.
Loomes said: “I’m delighted to be joining the NACFB at such a pivotal time. Having worked alongside the broker community for many years, I’m passionate about deepening member engagement and driving initiatives that will support the continued growth of our industry.
“I’m excited to work with Jim and our brilliant team to deliver meaningful value to our Members and Patrons.”
Jim Higginbotham, CEO of the NACFB, added: “Charlotte brings an exceptional pedigree and a proven record of leading transformation and operational excellence across the lending landscape.
“She’s hit the ground running, and her experience across both lender and broker environments will be invaluable as we scale to meet the needs of our expanding community. I’m delighted to welcome her to the senior team at such an exciting time for the Association.”
