Benham and Reeves commissioned a survey that found 21% of people wanted more new homes built to address the shortage, while 19% backed the Conservative pledge to scrap Stamp Duty.
Asked to pick the top priority for housing policy, 29% chose protecting existing green belt land.
10% of people had any confidence in the Government’s handling of the housing crisis.
64% said they had little to no confidence in Labour’s approach.
Additionally, survey results showed 64% considered housing policy important when voting.
42% said they would vote for a party that matched their views on housing, even if they had not supported the party before.
A further 33% were undecided.
Marc von Grundherr, director at Benham and Reeves, said: “Confidence in the current Labour Government’s approach to housing is at rock bottom, but while the Conservatives’ pledge to scrap stamp duty may sound appealing on the surface, voters are clearly more concerned about the long-term issues affecting supply, sustainability and affordability.
“Protecting the green belt and delivering more homes are seen as more pressing priorities than policies designed to stimulate short-term market activity.
“Housing remains one of the defining issues for millions of households across the country, and as this research shows, it will be a key battleground for voter support in the months ahead.”
Grundherr added: “However, quick-fix pledges designed to grab headlines won’t be enough to win back confidence unless they’re accompanied by genuine progress on housing delivery.”
