Access FS strengthens marketing team with three new appointments
The new hires will support advisers with ongoing social content and run all the brokerage’s personalised microsites.
Access Financial Services (Access FS) has strengthened its marketing team by hiring three staff from a digital marketing agency as part of a move to boost adviser support and improve the overall adviser experience.
The new hires are a copywriter, a web developer and a graphic designer.
They will report to Nicholas Jones (pictured), mortgage sales and marketing director.
Their first job is to update marketing assets, overhaul design and content, and give brokers better marketing material.
The team will also develop a new website for Access Financial Services that is search engine friendly to help generate more leads for advisers.
The new hires will support advisers with ongoing social content and run all the brokerage’s personalised microsites.
Jones said: “Bringing the whole team in-house allows us to enhance our support for brokers while overhauling our external look and feel.
“The team will enhance existing marketing assets and generate new marketing collateral, provided to brokers free of charge.
“The vision is to create or refresh 150 personalisable items, including social media posts and to provide advisers with their own website to generate leads for the advisers.”
Jones added: “We’re always looking to recruit experienced senior brokers and if we can support them with great social content and personalised marketing collateral that can help them grow their deal volumes, we become a more attractive proposition to advisers looking to expand and develop their businesses.
“And by improving our personalised adviser microsites, we hope to generate more organic leads for advisers, too.”
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