Avamore Capital promotes George Ormerod to senior relationship manager
In his new role, he will take on additional responsibility for managing key broker relationships, supporting strategic growth initiatives and mentoring colleagues within the sales team.
Avamore Capital has promoted George Ormerod (pictured) to senior relationship manager.
Ormerod, who joined the lender in 2023, has played a key role in supporting brokers across London, building strong intermediary relationships and helping deliver finance solutions across development, refurbishment and bridging lending.
In his new role, he will take on additional responsibility for managing key broker relationships, supporting strategic growth initiatives and mentoring colleagues within the sales team.
Adam Butler, sales and marketing director at Avamore Capital, said: “George has made a significant impact since joining Avamore. He has earned the trust of our broker partners through his knowledge, responsiveness and determination to find solutions, and he consistently goes above and beyond to deliver the high level of service we’re known for.
“This promotion is thoroughly deserved and reflects both his performance and the value he brings to the business. I’m looking forward to seeing him continue to thrive in his new role.”
Greg Tarn, managing director of Avamore Capital, added: “Developing our people is a key part of Avamore’s growth strategy, and George’s promotion is a great example of that commitment in action.
“He has embraced our culture, built excellent relationships with our introducers and demonstrated the expertise and commercial mindset needed to succeed in the specialist lending market.
“George has a bright future ahead of him, and we’re delighted to recognise his achievements with this promotion.”
Ormerod said: “I’m incredibly proud to be promoted to Senior Relationship Manager.
“Since joining Avamore, I’ve had the opportunity to work with some fantastic brokers and colleagues, and I’m grateful for the support I’ve received from the business.
“I’m excited to continue strengthening our relationships with intermediary partners, helping them deliver for their clients and contributing to Avamore’s continued growth.”
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