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Eleos and Homebox partner to offer protection products to underserved renters

The partnership will help Eleos reach renters, young people and others outside the mortgage channel that the protection market has struggled to serve.

Kiruba headshot
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Eleos has partnered with Homebox, the platform that manages household bills for renters and home movers across the UK. 

The partnership will help Eleos reach renters, young people and others outside the mortgage channel that the protection market has struggled to serve. 

Eleos has also launched its personalised protection advice arm, giving customers the option to speak to an expert adviser.

Kiruba Eswaran (pictured), founder and CEO of Eleos, said: “Homebox reaches renters at the point they move, which is exactly the prompt the FCA says this market is missing. 

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“That fits how we already work, embedding protection into journeys people are completing anyway, and thousands of customers now come to us every month through our partners. 

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“Putting an expert adviser alongside that extends what we do rather than replaces it.”

Eswaran added: “Most will still buy digitally in minutes. But the option to talk to someone is now there whenever they want it, whether that is a health condition, an unusual occupation, or simply working out the right level and type of cover, and we can place that case with the right insurer instead of losing it.”

Jack Ray, CEO of Homebox, said: “Homebox works with home movers across the UK to help them set up their household bills and insurance. 

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“Moving home is a highly stressful moment but also an opportunity for consumers to reflect on whether they have got the right level of cover to help them as their life evolves. 

“That’s why we’re delighted to be working with Eleos to be able to offer income protection and life insurance products to our base of home movers to give them that extra level of comfort and peace of mind.”

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