SortRefer has launched a new website and intermediary portal as it brings the brand in line with those of sister companies Sort Move and Sort Legal.
Established in 2009 the SortRefer portal has grown to have thousands of users instructing clients’ cases daily.
Kevin Tunnicliffe (pictured), CEO of Sort Group, said: “As a Group, we continue to invest in our technologies to make sure we evolve and offer real value-added services to our client base.
“The power of our technology is in its ability to pull together all parties within the property transaction to improve communication and increase visibility.
“I am thrilled to see improvements to our client-facing website and the work undertaken by our marketing and technology teams to make our end-to-end user experience market-leading and simpler than ever to use.
“I hope our users see the benefits of the improvements and enjoy the enhancements made to our portals.”
Emma Brown, SortRefer’s head of marketing, added: “The SortRefer re-brand and new website marks the final stage of our ‘Group’ branding exercise that we embarked on at the end of 2019. SortRefer has re-branded twice since its launch, with the last being in 2019. Although it doesn’t seem like too long ago,
“I feel the new brand is much more modern, fresh and allows us to constantly evolve and make enhancements. We’ve kept our statement ‘orange’ colour, but our logo has changed.
“Hopefully, all of our customers will like our new look.”
