Charters Financial Services, a leading mortgage and financial services provider in the south, has rebranded as Mortgage Decisions to appeal to a broader national audience.
In 2022, the company arranged over 2,000 client mortgages, submitted more than £500m in mortgage lending requests, £119m of protection cover, and £46m of shared ownership applications.
The rebrand is part of a wider strategic plan to offer financial services expertise to customers across the UK.
Mortgage Decisions will accelerate growth into areas such as estate agents, shared ownership, and new home developers due to increasing demand from third-party businesses.
The company’s new lead-generating website, www.mortgagedecisions.com, highlights the extensive range of products and services available for the residential mortgage market while emphasising their third-party business partnerships.
Mortgage Decisions managing director, Alain Amos said: “We have the opportunity to offer customers a wider range of products and services across the country and we have tied this in with the launch of the new website.
“After performing strongly for our third-party clients, we are there to support more businesses in the form of new homes developers, registered providers and estate agents by taking on their clients and helping them find the right mortgage in a professional and prompt manner.
“It’s business as usual for our current client base and we are excited to be able to talk to more homeowners looking for the right mortgage advice.
“The news will not have any impact on the day to day business and we have the same team of experts whose dedication has generated more than 500 genuine customer reviews at a five-star average rating.”