LiveMore expands sales team with triple appointment

LiveMore, the lender catering to the 50-90+ age group, has announced the expansion of its sales team with the appointment of two new business development managers and a telephony support manager.

Cavina Harrison joins as the business development manager for Wales and the South West, bringing over 30 years of experience in the financial services industry.

Regarding her appointment, Harrison said: “I believe there has definitely been a gap in the mortgage market for borrowers aged 50-90+ and limited options for them to fulfil their requirements – especially as we are a population with an increasing life expectancy. I feel passionate about what LiveMore has to offer borrowers and I can’t wait to share this passion with intermediaries in Wales and the South West.”

Simon Parish takes on the role of business development manager, covering London, South East London, Essex, and Kent.

With 18 years of experience in financial services and the mortgage industry, Parish commented: “I am thrilled to be joining LiveMore in the early stages to help it grow into a recognised brand that intermediaries will want to place their cases with.

“I’m fully aware that the later life lending arena is an expanding market and truly believe that with the products LiveMore offers, I will be able to help intermediaries help their clients find a solution to their borrowing needs.”

Daksha Ladwa has joined LiveMore as a telephone business development manager, bringing 30 years of experience in the mortgage industry. Ladwa added: “I am excited to join a company with a great proposition and can see a niche for this type of business in this underserved sector. I’m looking forward to working with a great team and sharing my knowledge and experience.

“I am keen to learn more about LiveMore’s proposition, at the same time working with intermediaries and educating them on why they should use us.”

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