DM Hall, the Scottish independent firm of chartered surveyors, is set to unify its branding by incorporating its rural property specialist arm, Baird Lumsden, under the DM Hall brand.
The move is aimed at streamlining the company’s online presence and enhancing client services.
John McHugh, managing partner of DM Hall, said: “As part of our ongoing efforts to enhance our website and deliver superior services to our clients, we have assessed our current digital landscape.
“This evaluation encompassed our main DM Hall website as well as the Baird Lumsden brand, which has been dedicated to our rural property operations from our Bridge of Allan base.”
Currently serving as the rural property arm of DM Hall, Baird Lumsden has maintained its own distinct branding. However, the upcoming changes will see Baird Lumsden’s branding integrated into the DM Hall website, effectively consolidating the company’s offerings under one digital umbrella.
“The Baird Lumsden designation will be phased out, and all services provided by the firm will be presented on the updated DM Hall website,” McHugh explained. He further noted that this transition will encompass all aspects of branding, including office signage, marketing materials, and sale boards.
The move is anticipated to bring several advantages, with the rural division of DM Hall fully embracing the shift. Donald Yellowley and his team, who oversee the rural property services, are aligned with the decision to align the branding with the broader DM Hall identity.
McHugh assured that the change will not impact the company’s presence in Bridge of Allan. The newly branded premises will continue to provide a comprehensive range of property-related services to the rural market across the entire country.
DM Hall, boasting a rich history spanning 126 years, operates from multiple offices across Scotland. Earlier this summer, the firm expanded its reach to the North of England through the acquisition of Hyde Harrington, a well-established firm of Chartered Surveyors based in Carlisle and Kendal.