finova, the cloud-based mortgage and savings software provider, has appointed Natalie McNamara as head of relationships for finova Payment and Mortgage Services.
McNamara will work directly with lenders and brokers to support the financial services industry with tech-based solutions.
As a key point of liaison between both sides of a busy market, she will provide all parties with the necessary support to grow their business, assist brokers with complex cases, and advise lenders looking to join finova’s panel.
McNamara joined finova Payment and Mortgage Services in May 2022, and assumed the role of national sales manager in April 2023.
She collaborated with lenders like Generation Home, StrideUp and Hampshire Trust Bank to make their products available to the broker members of finova Payment and Mortgage Services.
McNamara will work closely with Sasha Sprake, mortgage club manager, to deliver the best possible outcomes for finova’s partners.
McNamara said: “Since joining the finova team, I have had the privilege of developing strong relationships with both lenders and brokers alike.
“I’m deeply committed to raising awareness around the major challenges facing brokers in the mortgage market, from interest rate volatility and regulatory compliance to last-minute product withdrawals.
“As our industry weathers strong headwinds, I’m keen to help all parties tackle them head-on and look forward to the challenge!”
Chris Little, chief revenue officer at finova, added: “Natalie was the clear choice to head up Relationships for finova Payment and Mortgage Services.
“Her undeniable track record in fostering warm and productive relationships with brokers and lenders speaks for itself.
“The financial services industry has the technological resources at its fingertips to deliver satisfactory outcomes for all partners and clients, but without great communicators to fly the flag for tech, these opportunities can be easily missed.
“With Natalie leading the way, we’re confident we’ll continue to deliver the best possible service to our valued clients.”