Alex Maltby

LDS introduces free virtual sales director service for SME housebuilders

LDS Sales Guarantees (LDS) has launched a fully-funded virtual sales director service to support SME housebuilders. The service aims to help these developers boost their sales rates and property values, specifically catering to those who can’t afford a full-time sales director.

The specialist team at LDS has over 100 years of combined experience in the market, including their own track record of selling new build homes worth over £500m across the UK. Using market data and analytics, they offer a tailored analysis for each development site.

Michael Kennedy, virtual sales director lead at LDS, said: “The service fills a gap in the market, focusing on sales and marketing, an area often overlooked by lenders who typically concentrate on values, construction costs and legal aspects.”

The service is comprehensive, covering everything from market and pricing analysis to the supply of marketing materials. Clients can pick and choose the elements they need. Alex Maltby, originations director at LDS, commented, “The service aims to fill the expertise gap, especially for SMEs who build quality homes but may lack the sales and marketing know-how to sell them effectively.”

Ben Jenkinson, managing director at LDS, added: “As the market softens, the Virtual Sales Director service becomes even more crucial. It’s unmatched in the market and free for our clients.”

Mark Hawthorn, CEO at LDS, concluded: “The service extends beyond just releasing funds; it aims to be there every step of the way for developers, to ensure they perform well and can build more homes.”

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