Research from over-50s property specialist Regency Living found that demand for park homes among ‘silver downsizers’ is currently highest in the countryside.
While coastal locations remained popular, countryside living drove the park home market the most in the past year.
Regency Living analysed park home listings across England, focusing on areas with the highest buyer activity and the most significant annual demand increases.
The figures show that one in five park homes listed for sale in Q4 2024 had already found a buyer, marking a 1.5% increase compared to the same quarter in 2023.
Demand was highest in the West Midlands, where 50% of all park homes listed for sale had been purchased by silver downsizers.
Berkshire ranked second with buyer demand at 39.3%, followed by Oxfordshire (34.6%), Somerset (33.7%), and Staffordshire (33.3%).
Staffordshire also saw the largest annual increase in demand at +19%.
Demand in Oxfordshire rose by 18.2%, with Merseyside (+17.4%), Buckinghamshire (+15.2%), and the Isle of Wight (+12.2%) experiencing notable increases in buyer interest compared to the previous year.
Tim Simmons, sales and marketing director at Regency Living, said: “Residential park homes provide an affordable route for silver downsizers to access some of the most desirable pockets of the property market, without having to pay the high prices commanded across the bricks and mortar sector.
“However, it’s not just access to popular coastal locations that park home living can provide, with a wealth of sites found on the doorstep of the nation’s most beautiful countryside locations as well.
Simmons added: “In fact, whilst the likes of Cornwall and Dorset may have previously been the most in demand locations, it’s these countryside locations that have been driving the park home market to the greatest extent during the final stages of 2024.”
