Mouthy Money has urged the British public to express their frustration about the rising cost of living and channel it into financial empowerment.
With rising expenses in April and a 22.4% cumulative increase in UK inflation since 2021, Mouthy Money emphasised the need for building and protecting wealth.
Edmund Greaves, editor of Mouthy Money, said: “You can’t fix your finances until you care enough to get angry.
“The system as it stands relies on inertia – people staying where they are, paying more than they need to, and not asking questions. Anger breaks that cycle.”
Mouthy Money encouraged people to view themselves as investors, create long-term retirement plans, scrutinise their financial products, demand better deals, and switch providers for better value.
The company will consult financial experts and offer articles, podcasts, and guides to help people identify rip-offs, negotiate better deals, and take control of their finances.
Greaves said: “From today we’re tightening our focus. The truth is no matter your situation there are tools there to help you get wealthier. To live the life you actually want to lead.
“The system as it exists is not designed to screw you. What screws you is all the vested interests – be they sharp businesses or spendthrift government – that come for their slice along the way. It’s time to stop those interests from winning.”
Greaves added: “From a high street bank that gives you a measly savings rate, to the insurer hiking your premium without fail every year or even the private-equity-backed vet that bills you for every penny any time your dog has a sniffle – we’ve had enough.
“Mouthy Money is not here to break the system open. But we are now here to show you how to win against it and how to work with the companies that actually want to help you to be wealthy.”