Vernon BS promotes Dale Sidhu to intermediary sales team leader

Vernon Building Society has promoted Dale Sidhu (pictured) to intermediary sales team leader.

Sidhu joined Vernon in April 2021 as an intermediary desk support advisor and has been focused on strengthening broker relationships and improving service delivery.

Sidhu previously spent 15 years in mortgages, working as a protection advisor at Vitality, senior mortgage advisor at the Post Office, and mortgage advisor at Santander.

In his new role, he will be responsible for broker partnerships, maintaining service standards and helping with complex applications.

Sidhu said: “I’m delighted to take on this role. Helping brokers navigate complex cases and guiding customers toward buying a home has always been my passion. 

“It’s especially rewarding to work for a building society renowned for serving underserved markets and to make homeownership possible for those who thought it was out of reach.”

Brendan Crowshaw, head of mortgage and savings distribution, said: “Dale’s extensive industry experience, positive ‘can-do’ attitude, and established rapport with brokers made him the standout candidate for this leadership position. 

“Since joining us, Dale has consistently demonstrated expertise and dedication. 

“He embodies the Vernon’s values and sets the standard for our excellent service.”

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