LeadCrowd has launched Money Helpdesk, a new lead-generation platform aimed at supporting mortgage brokers and financial advisers with qualified leads.
The service generates real-time enquiries for brokers and advisers to buy through LeadCrowd’s online storefront.
Money Helpdesk offers features for consumers including a free mortgage rates comparison tool, several calculators and a library of articles on mortgages and other finance topics.
Money Helpdesk replaces LeadCrowd’s previous site, Teito, and now includes leads in pensions, investments and estate planning as well as mortgages, later life lending, protection and commercial finance.
Lee Trett, director and co-founder at Money Helpdesk, said: “We are thrilled to announce the launch of Money Helpdesk, and it will now become central to LeadCrowd’s offering.
“The enquiries it generates are qualified leads with high conversion potential.
“Brokers who take Money Helpdesk leads will find that these customers already have some understanding of their products and services, thanks to our array of handy guides, and may have a good idea of the financial product they want, having used our sourcing tools.”
Trett added: “We also feel that Helpdesks plugs a gap for mortgage customers too, as our free rates comparison service is unlike anything our competitors have come up with, allowing prospective borrowers to view all of the latest deals with no sign-up required.”