Yorkshire Building Society has launched a major transformation of its mortgage operations, unifying its three lending businesses into a single division designed to deliver a more consistent experience for customers and brokers.
The new ‘Homes’ division will bring together Yorkshire Building Society, Accord Mortgages and YBS Commercial under one structure, creating an integrated approach that supports every stage of home ownership.
The society said the move reflects its long-term ambition to build a fully connected customer journey, making it easier for people to buy, improve and enjoy their homes.
It also aims to accelerate innovation following the success of products such as its £5k Deposit mortgage introduced in 2024.
As part of the restructure, Tom Simpson (pictured) will take on the role of managing director of homes, responsible for strategy, proposition and distribution across all three brands.
His remit includes oversight of mortgage advice and intermediary partnerships to ensure a consistent approach to growth and customer experience throughout the group.
While the brands will continue to operate, Simpson will also join the Accord board, signalling the Society’s commitment to uniting its home ownership expertise.
Simpson said: “I’m delighted to take on this new role at such an exciting time. By bringing together three successful businesses, we can deliver a simpler, more connected experience and respond quickly to changing needs.
“Our ultimate goal is to make home ownership easier and more accessible, and this transformation gives us the tools to do just that.”
Simon Watson, chief customer officer, said: “This transformation is about making life easier for our customers.
“By simplifying how we work and connecting our expertise, we can respond faster, innovate more effectively, and deliver mortgage solutions that truly make a difference.
“Whether it’s buying a first home, investing in property, or managing specialist needs, customers will benefit from a more joined-up approach.
“I’m delighted that Tom will lead this new function, bringing his experience and vision to ensure we deliver on our ambition to create a seamless, customer-focused service.”
The society said the changes represent a significant step toward building a market-leading proposition for customers and intermediaries, creating new opportunities for growth while reinforcing its customer-first focus.
Angela Norman will remain managing director of YBS Commercial and Jeremy Duncombe will continue as managing director of Accord Mortgages, with both taking senior roles within the new Homes leadership team.
The restructure will be completed by 1st January 2026.
