
PFS strengthens POWER Panel with two appointments
Both will support the panel’s work on client-focused financial planning, vulnerable customer support and professional development.

Both will support the panel’s work on client-focused financial planning, vulnerable customer support and professional development.

The additions take its assets under advice (AuA) in Northern Ireland to more than £350m.

Research from St. James’s Place (SJP) found nearly a fifth (19%) worried about not saving enough to feel financially secure now and in the future.

The addition of Banyard Independent Advice Services and Wilcox Financial Planning brings more than 300 new clients and £68m in AUM.

Among those with children under 18, a third (33%) said helping their own parents is a significant financial challenge, while over half (51%) said they struggle with the cost of supporting their children.

Estate planning including intergenerational transfers and retirement were both growing priorities, each cited by 31% of firms.

The partnership aims to tackle adviser capacity, barriers to entry and the lack of scalable career pathways in the advice market.

The research found nearly one in three prospective first-time buyers expect to buy their first home after the age of 40, while the average expected age of purchase stands at 38.7 years.

The Saltus Partnership Programme and L.E.K. Consulting found 42% of firms are now investing in technology, up from 35% in November 2024.

The deal expands Advies’ financial planning capabilities and strengthens its presence across London and the South East.

The employee-owned firm is one of just 185 organisations nationally to receive the award in 2026.

The two-day event is set to welcome over 3,000 delegates from across the UK and will focus on the theme ‘IMAGINE: The Future of Financial Planning’.
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