Mint Property Finance has launched its latest marketing campaign promoting a new suite of bespoke financial incentives that are now available for professional introducers.
As the business embarks on its next phase of ambitious growth, the new incentives are available for a range of professional introducers including direct borrowers, solicitors, accountants, architects, estate agents, IFAs, surveyors and valuers, among others.
The news comes as Mint Property Finance founder and managing director, Andrew Lazare (pictured), shares his views on driving growth in an increasingly challenging economic climate, revealing the privately funded lender’s commitment to making “strategic investments” as others seek to cut costs.
Lazare said: “There’s an unhealthy obsession in business to measure success by growth; to think that if you’ve made one million one year you need to be making two the next, and so on. It’s ridiculous. There is no given right in business to make a profit every year and if you have, you should be ready to re-invest it, building platforms for scalable growth, greater resilience, and stronger pricing and cost capabilities.
“That’s exactly what we are doing, as part of our plans for long-term continued and sustained growth, as we have enjoyed over the last ten years.”
Topping the list of areas in which Mint Property Finance is investing are its people and its partners, both of which Lazare credits as being central to the business’s success.
He added: “We like to think we bring the human touch to lending, and right now businesses need to be more human.
“We’ve awarded pay rises that exceed the rising costs of living, maintained our company-wide bonus scheme, invested in every individual’s personal development, and hosted a Power of One company away day, uniting the team in our shared business goals.
“We’re investing in our partners too – our investor partners without whom we would not be able to grow, and our professional introducers by introducing bespoke financial incentives. Quite simply, we’re taking care of those that take care of us.”
